MK23 - Marketing Director - Lexington

Company Name:

Kelly Services

Kelly services
Marketing Director
Direct Hire Opportunity Apply Today!
Every day, Kelly Services connects professionals with opportunities to advance their careers.
We currently have an exciting direct hire opportunity for a Marketing Director in Lexington KY competitive benefits package including health, dental, vision, Group Life/AD&D, long-term disability, 401(k) plan, and paid time off  Great location! Great company to work for! Don?t miss out ? apply today!
BH 495905 | MK23 - Marketing Director Lexington, KY 40509
Responsibilities and prospects for the Marketing Director include:
responsible for generating profitable on-line sales through brand or product awareness, natural search optimization, effective use of cpc campaigns, social media, email, Marketplace and affiliate marketing programs
Responsible for developing and maintaining a continuous site improvement plan using Omniture and Tealeaf analytics tools
Responsible for all web design and content changes
Responsible for developing annual strategic marketing plans and managing all aspects of plan implementation including budgetary responsibilities
Responsible for managing Marketing Department staff to ensure successful plan implementation of all projects related to the strategic marketing plan
Works with Executive level to communicate project updates, timelines, and initiatives
Analyzes competitors and market trends
Education and experience for the Marketing Director include:
Bachelor degree required in marketing, communications, and/or management preferred
Ideal candidates must have at least five years of experience in online marketing
Critical thinking skills are vital for the successful candidate, in addition to analytical problem-solving skills
Applicants should be quick learners to assimilate market changes and opportunities as they occur. They must also thrive under pressure, as this position is often demanding
Candidates must have excellent communication skills, both written and verbal
Possess strong interpersonal and project management skills, as interaction with clients and presentations may be required
Comfortable with all Microsoft Office programs
 Experience using Google Analytics and Google Adwords is a requirement
 A basic knowledge of Endeca, Omniture Site Catalyst, Ominture Test and Target, Tealeaf, Photoshop is a plus.
About Kelly Services®
Kelly Services, Inc. (NASDAQ:  KELYA, KELYB) is a leader in providing workforce solutions.  Kelly® offers a comprehensive array of outsourcing and consulting services as well as world class staffing on a temporary, temporary to hire and direct hire basis.  Serving clients around the globe, Kelly provides employment to more than 550,000 employees annually.  Revenue in 2011 was $5.6 billion.  Visit www.kellyservices.com and connect with us on Facebook, LinkedIn, & Twitter.  Click to download The Talent Project, our free iPad app.